Klout Score.

↓ Transcript
Man: Look at that! My Klout Score is up 20 points!

Woman: I don't care what my Klout score is.

Man: Everybody cares about their Klout Score!

Woman: I care so little I've never even looked it up. It could be zero, for all I care!

Man: Oooh you are so lucky!

Man: Genuinely not caring about your Klout Score instantly adds 50 points to it!

Title: Klout Score.